From source to style
Starting with our core, we are replacing the conventional composition of our Magic Collection with more sustainable fibres in each product. An action only contributing to the longevity of the classic styles, designed to last and stand the test of time. Moving forward, we are committed to increasing the percentage of the more sustainable fibres used in our four seasonal collections.
Materials we use
Our organic cotton is farmed and grown without any use of chemicals, pesticides, and defoliants. Organic cotton is much better for the farmers as well as for you and the environme
It is made from recycled materials such as pet plastic bottles. The pre-used bottles are washed, sorted by color, cut into small flakes, melted down, and spun into new filament yarns.
from old clothing
Our recycled cotton is made in India with yarn scraps from spinning mills. By producing our garments of partly recycled cotton, we limit the use of water, chemicals and energy.